Tag: Social Networking

Book Review: The Network is Your Customer – 5 Strategies to Thrive in a Digital Age

May 3, 2011 2

Book Review: The Network is Your Customer – 5 Strategies to Thrive in a Digital Age by David L. Rogers (@David_Rogers ) When I first picked up this book by David Rogers, (a professor at Columbia Business School), I thought it was yet another introduction to social communication technologies for wary corporate managers. Boy, was…

By Eric Jensen