Following the Money – Alternative music revenue streams for musicians

February 8, 2012 Off By Eric Jensen

A bucket under every drip…

Drops in a Bucket

Photo courtesy of Smabs Sputzer

I recently had the opportunity to research and write a piece for Berklee Today magazine exploring lesser known revenue streams for composers and musicians.

In today’s music industry, tapping every revenue source is key, particularly for independent artists. Thinking like an entrepreneur and getting ahead of the curve with new technologies can create exciting opportunities for distributing and promoting music.

This piece starts with the basics of copyright and the role of rights organizations and jumps into library music and the potential shifts that will be created with the adoption of HTML 5 as the new web standard.

I was was very fortunate to receive input from artist Neara Russell, music publishing administrator Patricia Blair, composer Joel Goodman, and the good folks at ASCAP and SoundExchange. Special thanks as always to my editor Mark Small at Berklee Today!

You can read the full article here:

Follow the Money