Category: Ideas

Recommended reading…

October 30, 2010 Off

Check back often to catch the ongoing updates on my favorite books… Skill-Building and Performance Outliers – The Story of Success Malcolm Gladwell – New York: Little Brown, and Company, 2008 Malcolm Gladwell explodes the myth that excellence is the result of some mysterious, innate talent. By examining research and the lives of a variety…

By Eric Jensen

Can Positive Deviance identify successful outliers in the music industry?

August 6, 2010 Off

Positive Deviance (PD) is an approach to problem-solving that has proven to be highly effective at facilitating systemic social change in situations that appear hopeless or intractable. The basic idea is simple: focus on the successful exceptions, not the failing norm. In their fascinating book, The Power of Positive Deviance – How Unlikely Innovators Solve the…

By Eric Jensen

Jazz as a business model

June 9, 2010 Off

OK, let’s face it. It’s not easy making money as a jazz musician. As a matter of fact, today it is probably more difficult than it has ever been. The audience is understandably small because the music is sophisticated. It requires the listener’s complete attention and an inherent interest in the format. Nonetheless there are…

By Eric Jensen