Category: Ideas

Learning How To Learn

April 30, 2015 0

I read a lot…mostly nonfiction; business books, history, science, and cognitive psychology, not to mention the endless online journals, blogs, software tutorials, and news articles. When it comes to the practical application of Big Ideas retention rapidly fades. I have so many books I want to read I jump into the next one, hoping that…

By Eric Jensen

Beethoven’s Morning

August 15, 2014 0

“Beethoven rose at dawn and wasted little time getting down to work. His breakfast was coffee, which he prepared himself with great care – he determined that there should be sixty beans per cup, and he often counted them out one by one for a precise dose. Then he sat at his desk and worked…

By Eric Jensen

Musicians Are Natural Entrepreneurs

June 17, 2013 0

Berklee Today, the journal for alumni of Berklee College of Music, recently gave me the opportunity to explore the relationship between musical training and the skills of entrepreneurs. I interviewed several Berklee alumni who have gone on to create groundbreaking music technology companies serving independent artists. Derek Sivers – founder of CD Baby Panos Panay…

By Eric Jensen

The rare and valuable skills of musicians

June 15, 2013 0

I recently had the opportunity to create a presentation for Daniel Indart’s Music Entrepreneurship students at the Cornel School of Contemporary Music at Shepherd University in Los Angeles. My presentation: Thinking Different(ly)…The Rare and Valuable Skills of Musicians discussed the importance of an entrepreneurial mindset in today’s music industry. While business and music are diametrically opposed activities, they…

By Eric Jensen

RCM: Creativity, problem solving, and skill building resources

January 11, 2013 2

A list of creativity, problem-solving, skill-building and teaching/coaching resources. referenced in my recent seminar at The Royal College of Music in Stockholm, Sweden: Steal Like an Artist – Austin Kleon The War of Art – Stephen Pressfield Made To Stick – Chip Heath and Dan Heath Switch – Chip Heath and Dan Heath The Talent…

By Eric Jensen

Book Review: We First – How Brands and Consumers Use Social Media to Build a Better World

July 24, 2011 0

In his new book, We First – How Brands and Consumers Use Social Media to Build a Better World, creative director and blogger Simon Mainwaring makes a compelling argument for the need to redefine capitalism, factoring the social and environmental footprint into how we evaluate and support corporations. Social communication technologies provide consumers with an…

By Eric Jensen