Coming together to fight climate change

60ed9c8ef85b5bbd6ea848b2411557261d6f4960A recent AP piece argues that climate change is the most polarizing current social issue because it stimulates our intuitive tendencies toward collective action or individualism. The logic makes sense but that isn’t what happened in WWII. The country came together and galvanized its resources to fight a global threat.

In The New Republic Bill McKibben makes a cogent argument that what is needed to battle climate change is a concerted national (and international) effort similar to what FDR instituted during the Second World War. The battle against climate change presents a unique opportunity to build a sustainable energy infrastructure, bolster our economy, and bring together our divided nation.

This is a long read but well worth it.

What can we do as individuals? Become active in local community politics, contact our elected representatives, support the development of renewable energy in the private  and public sectors, and track environmental leaders like McKibben and 350.org.

Because climate change is developing over a relatively long trajectory relative to our evolutionary sense of danger, we have been kicking this can down the road for generations. The key to shifting our response is understanding the science and the implications for global security, economic stability, social justice, and general well-being.

Musicians Are Natural Entrepreneurs

Berkle article clip imageBerklee Today, the journal for alumni of Berklee College of Music, recently gave me the opportunity to explore the relationship between musical training and the skills of entrepreneurs. I interviewed several Berklee alumni who have gone on to create groundbreaking music technology companies serving independent artists.

Each of these companies provides tools that help musicians distribute music, raise funds and market themselves, but what struck me was the similarity between direct-to-fan and lean startup practices. Direct-to-fan platforms give artists a strong connection with their super-fans, providing valuable feedback and ongoing engagement. In particular, early-stage pre-release platforms like PledgeMusic show artists what their fans value and how they want to be engaged. By the time the funding cycle is complete the artist knows their customer and has had the opportunity to tweak their offerings. Each person I interviewed described their musical training as fundamental preparation for working in a startup environment.

You can read the full issue of Berklee Today here or download a pdf of the article. Please check out each of these inspiring entrepreneurs and their companies. You will be amazed!

RCM: Business books and resources

A list of business-related books referenced in my recent seminar at The Royal College of Music in Stockholm, Sweden:

  • ReworkJason Fried and David Heinemeier Hansson

RCM: Creativity, problem solving, and skill building resources

A list of creativity, problem-solving, skill-building and teaching/coaching resources. referenced in my recent seminar at The Royal College of Music in Stockholm, Sweden:

  • SwitchChip Heath and Dan Heath

RCM: Music industry books

A list of music industry related books referenced in my recent seminar at The Royal College of Music – Stockholm, Sweden: