Eric Jensen

Posts Tagged ‘Internet’

February 5th, 2010

Are you ready for Telegigging and Songles?

No Comments, Books, Ideas, Music, Music Industry, by Eric Jensen.

Com­puter sci­en­tist, musi­cian, and philoso­pher, Jaron Lanier, has cre­ated a fas­ci­nat­ing, intel­li­gent, cri­tique of dig­i­tal col­lec­tivism in his new book, You Are Not A Gad­get. This is not the cyn­i­cal rant of a Lud­dite, but a seri­ous exam­i­na­tion of the dehu­man­iz­ing poten­tial of tech­nol­ogy. Mr. Lanier com­pares the impact of Web 2.0 par­a­digms on human­ism and indi­vid­u­al­ity to the rela­tion­ship between MIDI and music. He makes con­vinc­ing argu­ments ques­tion­ing the rhetoric of the dig­i­tal gurus, and pro­poses sev­eral fas­ci­nat­ing new approaches to the cul­tural and finan­cial conun­drums pre­sented by the explo­sion of the Inter­net into our lives.

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January 21st, 2008

Where do we go from here?

No Comments, Music, Music Industry, Strategy & Marketing, by Eric Jensen.

Change is the only con­stant in the world. The big­ger the shift, the larger the oppor­tu­nity. When peo­ple are com­ing from a place of scarcity and fear they hang on to what they know and miss the oppor­tu­nity to embrace big change with cre­ativ­ity and intel­li­gence. The mas­sive shifts in the record indus­try are cre­at­ing fas­ci­nat­ing oppor­tu­ni­ties for new busi­ness mod­els and growth. The lay­offs at EMI will hope­fully result in a restruc­tur­ing that brings the focus back to devel­op­ing tal­ent and cre­at­ing new mod­els for engag­ing con­sumers. In the early days of paid music down­loads I was an advo­cate for very low per-track pric­ing (50 cents or less) as an approach to engag­ing con­sumers in this new way of access­ing music. When indus­tries cre­ate pric­ing struc­tures based on old mod­els they are look­ing back­wards, not for­ward, and miss­ing the oppor­tu­nity to shift. See Seth Godin’s blog, ‘How much for dig­i­tal?’ for a great read on this topic.

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