NARM 2011 – Artist/Producer panel
May 16, 2011 OffNARM/A2IM Music Business Crash Course, produced by Rich Bengloff Artist/Producer panel moderated by Ted Cohen with Artist Colin Hay (Compass Records, Men at Work), Producer Mike Clink (Aerosmith, Guns & Roses, Metallica, Sarah Kelly), Garry West, co-founder of Compass Records, and DJ Nu-Mark of Jurrassic 5. This diverse panel discusses the current state of music…
Mike King’s Direct-To-Fan Marketing Presentation, NARM 2011
May 14, 2011 OffThis is a fantastic introduction to best practices for online, direct-to-fan marketing, presented by Berkleemusic instructor Mike King at NARM 2011. A must-see for musicians and anyone working to engage fans or develop a social media strategy for their business. Video link: NARM video recap Embedded video below:
Understanding & Managing Social Media – Part 1
May 13, 2011 OffGetting Started The rise of the social web has caused profound shifts in the way we consume and share information. Media industries like publishing and music, have experienced devastating disruption. Even if your business has avoided this first shockwave, the relationship between you and your customers has changed forever. If you are not using social…
Back office efficiencies in the digital music supply chain
May 9, 2011 OffIn this Music Ally blog post from October 2010, Martin Redington of Microgen, discusses the state of data management and back-end systems in the digital music supply chain. Identifying and paying the multiple rights holders for each download or stream requires managing vast amounts of data in multiple formats. The lack of a uniform standard…
More from Nancy Baym on Artist-Fan Relationships
May 9, 2011 OffIf you are interested in more of researcher Nancy Baym’s findings on the relationship between artists and fans download this pdf presentation. Good stuff!
Beautiful and Strange
May 8, 2011 OffResearcher Nancy Baym has started an interesting blog collecting insights from around the web on the relationship between artists and audiences. There are also links to her interviews with musicians and other cool stuff. Check it out! Beautiful and Strange
A Mother’s Day Change Up – Two Extraordinary Women
May 8, 2011 OffI’m taking a break today from the usual stuff to acknowledge two extraordinary woman I am very fortunate to call friends. Nancy on the river Nancy Santullo is a former fashion photographer who has dedicated herself to bringing clean water to the children of the Peruvian rainforest. When Nancy is not heading up river she…
A fresh look at Artist-to-Audience Communication
May 7, 2011 OffIn this video clip from the recent Rethink Music conference in Boston, KU’s Nancy Baym (see her new blog: Online Fandom) makes the point that artist – fan collaborations are creating economic transactions that aren’t generally factored into discussions about declining music revenues. There’s a lot of work that doesn’t have to get done anymore…
Thought Squad – A company that really cares
May 6, 2011 OffThought Squad, a small LA graphic design firm, is a great example of a company that cares for their fans and is truly passionate about what they do. When you meet with them the creativity and energy explodes around you; books, logos, websites, music. If you are a customer you feel cared for. They genuinely…
Connecting with your most passionate fans…
May 6, 2011 OffThe companies that understand how to genuinely connect with their customers, online, and offline, are the ones that will emerge over the next twenty-four to thirty-six months, putting significant distance between themselves and their competition. – Gary Vaynerchuk, The Thank You Economy Companies should also remember to focus on their passionate customers – both passionate…